We are Modera, a marketing agency that gives brands a strategic edge.
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Branding
Whether you're looking to launch a new brand or refresh an existing one, we create, define and communicate your brand’s unique identity to current and potential customers.
Marketing
We identify where your customers are, and craft tailored omnichannel campaigns to capture their attention and inspire action.
Communications
From Brand Value Propositions and Messaging Frameworks to Thought Leadership Programs, Modera crafts strategic content to deliver your message clearly and effectively.
From champions to challengers, our clients have creative courage in common.
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Social Media
3 Strategies for Building Your Audience on TikTok
TikTok has become one of the most popular social media platforms in the United States, boasting over 150 million active users. It is also rapidly gaining popularity over other social media platforms, like Instagram and Facebook, as users are spending about 56 minutes per day on the app. If you're looking to reach a specific audience and stay on top of social media trends, TikTok is a great place to start. It can be challenging to stand out with so much content being uploaded every day. Here are three strategies to help you find your target audience on TikTok.
