Non-Profit
Organizations

Branding is a gateway for building awareness, recall and fostering meaningful connections for many non-profit organizations. We also believe branding is a vehicle for driving pride among volunteers and members so they become proud ambassadors in the communities they serve. Modera offers a comprehensive suite of branding services that includes developing new or refreshing existing brand identities and systems, and creating brand guidelines to support seamless implementation. We also provide brand strategy and content development using video, photography and graphics to bring your brand to life across paid, earned and owned channels.

We understand your website is your digital homebase; it is a hub for community building, information sharing and fundraising. With every website we design and develop, it is our goal to make it a destination that is inviting, easy to navigate and integrates with your existing tech-stack, including donation and registration platforms. We make sure your website helps tell your organization’s story, and is a place that you can feel confident in sending people to learn more, and give them many reasons to come back and engage.

Modera has been working with non-profit organizations for many years to design and produce their annual reports. We collaborate with our non-profit clients to develop informational and inspiring content that supports donor retention and outreach strategies, and tells the organization’s impact story in a way that’s visually appealing and easy to digest. As part of the annual report services we offer, Modera can provide printing and mailing services, as well as develop an email marketing campaign to promote the availability of the annual report and any key insights that supports the organization’s success among its target constituencies.

Modera is a valuable partner in planning, promoting and executing key aspects of events for non-profit organizations. We can take care of designing and printing materials like step-and-repeat banners, invitations, menus, and signage like pop-up banners. We also have experience creating digital advertising campaigns and landing pages to raise awareness of events, drive event attendance and help meet fundraising goals. Video is another storytelling capability we offer to celebrate successful organizational milestones, recognize donors and volunteers, and highlight the important stories of those who benefit from your important work.

Having a variety of marketing collateral to help educate your target audiences on what you do, why you do it, and how they can support your cause is something you can trust with Modera so you can spend more time where it matters most in your organization. We can become an extension of your team to develop brochures, one sheets, impact reports, presentation materials and video. We can refresh existing collateral, or help you address new needs.

Advertising is an important part of the marketing mix. Modera has decades of experience in strategy, developing compelling creative and executing traditional and digital advertising campaigns. We can assist your organization with media planning and buying too by securing competitive rates for placements online, in print, outdoor, TV and radio. Our team applies our expertise in audience targeting and campaign reporting and optimization to maximize your advertising budget and ensure your message reaches the right audience.